About Outside of the Circle and Ali Davies, Founder.
What we do:
Outside of the Circle helps people make changes in their lives and work to create what they really want.
We specialise in making change doable through a framework and practical strategies that guide you as you design your next chapter, plan your next steps, and take action to turn what you want into reality.
Whether you want to create a different way to live and work, make changes in your personal life, rethink your work or career, or navigate a transition of some kind, Outside of the Circle is here to help you build the life you want.
Why we do what we do
Many people reach a point where they know they want or need to make changes in their life or work, but aren’t sure how to make it happen or how to move forward. Without a clear way to get from where they are to where they want to be, decisions get delayed and progress stalls because the path forward feels uncertain.
At Outside of the Circle, we believe everyone should have a way of approaching change that sets them up to succeed. One that supports clear decision-making, helps them design what they really want, and enables them to take action with confidence. Often, the outcomes you want sit just on the other side of the change process. Having a clear framework and practical strategies to navigate that process makes all the difference.
We specialise in helping you make change doable — so you can move forward with clarity and confidence, and build a life and way of working that reflects what matters most to you.
How it started.
I'm Ali Davies, Founder of Outside of the Circle.
Over twenty years ago, I reached a point where the life and work I had built, based on a conventional definition of success, no longer felt right. It didn’t feel fulfilling or meaningful to me. After a fourteen-year corporate career, I realised the life and career I had created didn’t reflect how I wanted to live or work.
I decided it was time to rethink everything. I created my own definition of success and began shaping every area of my life and work around that. That decision led me to leave my corporate career and start my own business. It gave me the freedom to live and work in a way that felt right for me. It took me from England to Ireland, then to Canada, and into the life and way of working I have today.
None of it happened by chance. It happened by design and by learning how to make change doable.
Outside of the Circle began as a personal desire to live and work differently. Over time, it evolved into a framework, philosophy, and approach that now supports others who want to make changes in their lives that feel right for them and build what they really want, personally and professionally.
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